The Practice: Shipping Creative Work Summary Sketchnote

Sketch of the title and Seth Godin

A fan of Seth’s and looking for the skinny before pulling the trigger? I’ve got you covered in this summary of Seth Godin’s, The Practice: Shipping Creative Work. This post honours the content with limited commentary and opinion. I do, however, make links to other texts throughout the summary. To help consolidate my understanding, I like to draw sketchnotes that serve as shortcuts to the main ideas. You can find the completed sketchnote at the end of the post. This book is geared towards creatives who are either starving or selling out. Seth reminds us that a practice is merely …

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Sophia Amoruso Sketchnote from Tools of Titans

Sophia has humble beginnings. She was a thrift shopper back in the early 2000s and flipped them online on eBay. She grabbed a copy of eBay for Dummies and got to work. The two most defining factors that led to the success were the name of the item and the image. So copywriting and knowing how to take a good photo. Comically, she started commenting on the feedback of her purchasers that she was starting, which eBay frowned upon. You don’t want people in your community sending traffic away from your marketplace. So she was banned. This leads us …

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