Made To Stick Summary Sketchnote To Exponentially Better Your Storytelling
Ever told a story that had a lingering… … ending? You just kind of let it hang out there. Or maybe it was one of those monotone under-dramatic pieces that better suited to evening sleep routines. Well, Chip and Dan Heath’s Made to Stick summary sets out to counter this via their SUCCES principles. SUCCES is an acronym that stands for Simple, Unexpected, Concrete, Credible, Emotional and Stories. Remember this acronym and you’ll have success when writing or telling your next story. Let’s dive straight into the first principle. Keep Your Story Simple Stupid You’re probably familiar with the old …